The ultimate dispensary team getaway and an exclusive individual customer prize are up for grabs! Compete to win a 1-night stay at High Moon, a private mountain retreat in Santa Fe, NM (located at 4 Ten Thousand Waves Way) for your dispensary staff. The dispensary that earns the most points by driving consumer Instagram engagement will win the grand prize, with the final individual staff winner selected by the owners of The Good Herb. Additionally, one lucky customer participant will be selected to win an individual prize pack.

1. Eligibility

· Dispensary Eligibility: Open only to licensed cannabis dispensaries currently stocking and selling The Good Herb products.

· Staff Eligibility: To participate in the final grand prize drawing, dispensary staff members must be employed at the winning dispensary at the time the contest ends and must be 21 years of age or older.

· Customer Eligibility: Open to legal residents who are 21 years of age or older at the time of entry.

2. Contest Period

The contest begins on November 15, 2026, at 12:01 AM MST and ends on January 1, 2027, at 11:59 PM MST (the “Contest Period”).

3. How to Participate & Earn Points

Dispensaries earn 1 point for every valid consumer action driven on Instagram. To credit a specific dispensary and to enter the customer drawing, consumers must complete the following steps during the Contest Period:

· A. Follow: The consumer must follow @thegoodherblife and @HighmoonVIP on Instagram.

· B. Post & Tag: The consumer must post a photo or story featuring The Good Herb product.

· C. Identify the Location: In the post or story, the consumer must tag the specific dispensary where the purchase was made (e.g., using their official Instagram handle or a custom location tag).

· D. Tag the Partners: The consumer must tag both @thegoodherblife and @HighmoonVIP in the photo/story.

4. Tracking and Validation

· Points will be tracked weekly by The Good Herb marketing team.

· Leaderboard updates will be shared with participating dispensaries every Friday.

· The Good Herb reserves the right to disqualify points or entries originating from bot accounts, spam accounts, or fraudulent activity.

5. Winner Selection and Prizes

· Grand Prize (Dispensary): The dispensary with the highest number of verified consumer points at the end of the Contest Period will win a 1-night stay at High Moon for a member of their staff. The final individual staff winner from that location will be selected randomly by the owners of The Good Herb.

· Customer Prize: One (1) individual customer will be randomly selected from all valid consumer entries that complete the required follows, posts, and tags.

· Amenities Disclaimer: High Moon is a privately owned and independently operated residence. On-property spa treatments, dining, and gift shop amenities are operated by separate businesses and are not included in the base stay; reservations and payments for those services are the responsibility of the [responsible party not specified in source text].

· Winner Redemption: Subject to property availability. Booking must be completed by January 1, 2028. Transportation to and from Santa Fe is not included.

· No Cash Value: The prize is non-transferable, non-refundable, and cannot be exchanged for cash or store credit.

6. Winner Selection & Staff Drawing

· Dispensary Winner: The dispensary with the highest verified point total at the end of the Contest Period will be declared the Winning Dispensary. In the event of a tie, the dispensary that reached the winning point total first will be selected.

· Staff Drawing: Once the winning dispensary is determined, the owners of The Good Herb will conduct a randomized drawing to select one (1) individual staff member from that dispensary’s eligible roster to win the 1-night stay.

7. Compliance & Legal Disclaimers

No Purchase Necessary: No consumer purchase is required to enter or win. A purchase will not increase the dispensary’s or individual’s chances of winning. Void where prohibited by law.

Cannabis Compliance Notice: This contest is subject to all applicable federal, state, and local cannabis laws and regulations. In accordance with New Mexico law, cannabis products are not

given away as prizes. No cannabis consumption is required to participate. All participants must be 21 years of age or older.

Social Media Release & Disclaimer: This contest is in no way sponsored, endorsed, administered by, or associated with Instagram or Meta Platforms, Inc. By participating, entrants completely release Instagram from any and all liability related to this contest.

Limitation of Liability: By participating, entrants agree to release and hold harmless The Good Herb, High Moon, and their respective subsidiaries, affiliates, and employees from any liability, illness, injury, death, loss, or damage that may occur, directly or indirectly, from participation in the contest or the acceptance, possession, use or misuse of the prize.

Taxes: All local, state, and federal taxes associated with the receipt or use of the grand prize will be covered by The Good Herb.

Right to Cancel or Modify: The Good Herb reserves the right, in its sole discretion, to cancel, terminate, modify, or suspend the contest should a virus, bug, non-authorized human intervention, fraud, or other cause beyond its control corrupt or affect the administration, security, fairness, or proper conduct of the contest.